Sun. Feb 24th, 2019

Honda Dream Drive — hands-on with a prototype for automobile infotainment

The Honda Dream Drive is a passenger data and leisure expertise that’s meant to present us an thought of what being a automobile driver and a passenger can be like sooner or later. Honda confirmed off for the primary time a few years in the past, is now being examined as a method to combine driver and passenger infotainment, commerce, companies, and rewards dashboards.

It integrates each voice instructions and touchscreens. I took a spin in a 2019 Honda Passport SUV lately with the prototype of Honda Dream Drive in Mountain View, California. I rode within the backseat to check out the leisure choices on an iPad, whereas the Related Journey — which created the infotainment platform — and Honda staff confirmed me the way it all works.

The Honda Dream Drive’s driver dashboard is optimized for issues like parking, gasoline funds, restaurant reservations, meals ordering for pickup or supply, ticketing, audio, location sharing, and rewards. One of many causes Honda teamed up with Related Journey is that automobile know-how growth typically takes far longer, as a lot as 5 years, earlier than it makes its means into new fashions.

Above: Lego has a mixed-reality expertise for the automobile.

Picture Credit score: Related Journey

“The middle of it’s creating experiences that improve driving a automobile for each drivers and passengers,” mentioned Bryan Biniak, CEO of Related Journey, in an interview with VentureBeat. “You are able to do this with voice and utilizing the information that’s accessible within the automobile telematics. Then you definately fuse it with issues like climate or mapping, and that provides you the power to create mixed-reality experiences.”

Via an organization known as Related Journey, Honda collaborated with Atom Tickets, Chevron U.S.A., The Espresso Bean & Tea Leaf, Grubhub, Glympse, iHeartRadio, IPS Group, Arrive, Parkopedia, Phillips 66, Yelp, and USAA. Related Journey did the work to combine all these companies into the expertise.

For Honda Dream Drive’s passenger dashboard, Honda collaborated with AAA, DC, Entercom/, the Lego Group, Silvergate Media and the Octonauts staff, and Univision Music.

Since 2016, Honda has labored with Visa to construct and improve the in-vehicle fee expertise to make funds extra handy and safe. Now, Honda is increasing its in-vehicle fee collaboration to incorporate Mastercard and PayPal.

“Sooner or later, the automobile goes to be an arcade,” mentioned Biniak. “It’s going to be a theater. It’s going to be a classroom. It’s going to be an workplace. As a passenger, so long as you may have your seatbelt on, there are all kinds of wonderful issues you are able to do. That’s the place we began.”

A gamified expertise

Above: You possibly can accumulate cash for doing actions within the automobile with Honda Dream Drive.

Picture Credit score: Related Journey

Related Journey created a platform that provides you rewards for utilizing the automobile’s companies. You join your iPad or iPhone to the automobile’s Wi-Fi community. Related Journey’s platform can monitor how a lot you employ the platform, and so for each minute you might be related, you earn 5 factors on the platform.

The passenger can management the rear heating and air-con system on the iPad. An exercise stream reveals the actions the remainder of your loved ones has been doing within the automobile expertise. It has a leaderboard to point out who’s utilizing the system essentially the most.

These factors aren’t only for exhibiting off. You possibly can redeem them for items and companies at over 50 brick and mortar in addition to on-line retailers. Passengers and drivers are rewarded with factors for on a regular basis driving, listening, watching, studying, and transacting with retailers together with Amazon, Walmart, Goal, Complete Meals, Macys, AMC Theatres, Mattress Bathtub & Past, Burger King, Dominos, iHop, Petco, Regal Cinemas, Staples, The Espresso Bean & Tea Leaf, TGI Fridays, and different main manufacturers.

Above: The Octonauts expertise in a automobile.

Picture Credit score: Related Journey

In-vehicle passenger leisure is obtainable from Lego, DC Comics, and The Octonauts for the Dream Drive platform. The Octonauts is a mixed-reality expertise, the place you possibly can play video games the place you save the ocean. In The Octonauts sport, actual life buildings are represented by coral reefs and the video games characters transfer with the automobile. Because the automobile strikes, so to does the sport’s digital world. That’s as a result of the telematics of the automobile and the sport are linked. Because the automobile strikes, you decide up items of trash from the ocean flooring within the sport.

“You possibly can mix actuality and fantasy along with the automobile information,” Biniak mentioned.

The apps on the platform are curated for driving journeys. Honda Dream Drive experiences embody a collection of blended actuality video games which can be built-in with automobile telematics and work together with authentic comics, journey purposes tuned to discover locations alongside the route, all whereas partaking within the rewards expertise straight from the passenger’s cell system.

Above: You possibly can view DC Comics in your automobile.

Picture Credit score: Related Journey

Working with Lego, Related Journey created a Pokemon Go-style sport. As you drive round, the map of the world reveals up in your iPad. Completely different factors of curiosity can be found. You possibly can play mini video games and accumulate bricks with a view to earn mini figures from the Lego assortment. I acquired just a little obsessive about this app whereas on my trip.

Related Journey additionally labored with DC Comics to create a customized comedian reader for the automobile. You possibly can see cool animations with the digital comics, and the environment might be tied right into a storyline. It might probably present you totally different pictures, based mostly in your environment. Many of the comedian app is offline. As you play all of those apps, you all the time earn factors.

Minimizing driver distraction

Above: Honda Dream Drive may help drivers too.

Picture Credit score: Honda

After all, if the automobile will get into any emergency scenario, the infotainment display isn’t a precedence. For security causes, the automobile’s security system can override something taking place on the lesser-priority platform.

The driving force expertise makes use of a proprietary voice-controlled consumer interface, with a customized agent based mostly on Google Dialog Movement know-how. That allowed Honda to make use of “Hana” as its invocation phrase, as a substitute of Siri or OK Google. It has a smaller universe of acknowledged instructions, however they’re geared towards driving conditions. That makes it higher for driving than another voice companies.

Whereas driving, you should utilize your voice to go looking, make reservations on companies like Yelp, order and buy take-out from the closest restaurant, or discover the most cost effective worth for gasoline in your environment. You possibly can say, “OK Hana, discover parking.” The system then seems to be for parking garages close to the vacation spot you’re driving to.

Above: Gamified journey in automobiles with Honda Dream Drive.

Picture Credit score: Related Journey

Drivers are in a position to safely discover and pay for items and companies comparable to gasoline, meals, espresso, film tickets and parking. The driving force confirmed a situation the place they discovered an affordable Rotten Robbie gasoline station, pulled as much as the pump, and paid for the gasoline with the Honda Pay platform.

The know-how additionally learns and understands driving behaviors serving to to incentivize and reward safer, extra conscious driving. Insurance coverage USAA is growing a safety-coaching software for drivers whereas they’re in a automobile. It goals to extend safe-driving habits by offering incentives. You get a rating on dashing, cellphone dealing with, and braking.

In case you do a superb job, you get a greater rating. Through the challenges, driver scores improved 40 %. However drivers discovered issues about their very own habits. One driver touched a cellphone 40 instances throughout a visit. The USAA app made the particular person understand it. It’s not meant to punish the motive force with greater charges for unhealthy driving habits.

In case you share your contacts or calendar, the platform can suggest locations alongside your route that you just would possibly need to take a look at. A few of these companies are nonetheless in growth.

Machine studying for automobiles

Above: Honda needs to discover ways to preserve you entertained in a automobile.

Picture Credit score: Honda

Related Journey’s proprietary AI and machine studying know-how helps extremely customized infotainment and commerce companies for every driver and passenger’s distinctive each day driving routines, offering extremely curated, contextual related automobile experiences.

A few of these customizations aren’t good, since we are likely to do issues time and again. In case you order meals on Grubhub, you would possibly get the identical factor time and again. The app can provide the choice of ordering the identical factor once more, from the automobile.

However different customizations are smarter. As an example, when you all the time drive for 15 minutes each morning to drop the children off in school, Related Journey can tailor the missions in The Octonauts to final 15 minutes, so your youngsters can full the mission through the drive to highschool. However when you’re on a highway journey for 400 miles, the sport will stretch out the expertise as wanted.

“After some time, it will get routine and boring, so we need to convey some journey to these on a regular basis travels,” Biniak mentioned. “Now they are often considerably memorable.”

Above: You possibly can accumulate cash and redeem them for actual items.

Picture Credit score: Related Journey

And if you’re watching a trailer, you possibly can earn factors for that. You possibly can see the showtimes for the film related to that trailer, and you should buy tickets for the film from throughout the software. In case you get out of a automobile, you possibly can proceed watching a present that you just began in a automobile, and Related Journey can provide you 50 extra factors for finishing it. If you wish to redeem rewards, you should utilize a QR code and scan that on the retailer.

Related Journey makes this platform accessible to automobile makers on a software-as-a-service foundation. It’s working with exterior corporations, and thus far it has collected 300 totally different purposes programming interfaces (APIs) that might be utilized in car-related programming.

Honda Dream Drive is being constructed by Related Journey and Honda Improvements, an accelerator in Silicon Valley. The businesses have been collaborating for a few years. They did a automobile pool karaoke expertise with characters from the movie Trolls in digital actuality on the HTC Vive VR headset. They determined to concentrate on experiences that had been able to do now.

After all, this technique solely works nicely if in case you have a superb web connection. In case you’re driving in some place the place you possibly can’t get that connection, then the enjoyable will undergo. Related Journey preloads some information forward of time, however the mapping information has to come back in by way of actual time connections. As soon as 5G wi-fi broadband arrives, the connectivity for automobiles ought to get quite a bit higher.

“You get rewards for flying planes and staying in accommodations,” mentioned Biniak. “Why not get rewards for driving in your automobile?”

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